Interpretive Writing
Many people mistake information for interpretive writing.
Interpretive writing follows some basic principles, it needs to:
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PROVOKE attention, curiosity and interest
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RELATE to the everyday life of your visitor
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REVEAL the main concept or theme through some creative viewpoint
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Have message unity
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Allow for different learning styles
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Be based on learning, behavioural and emotional objectives
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Free-choice learning centres have a combination of informative and interpretive signs. We can fulfill all of your signage needs.
Signage
Close-up of interactive flap.
Wall graphic with interactive flaps removed.
Map showing the human activities and biodiversity of False Bay
Content
If it is just content that you are looking for, we will do the research and written content for any exhibit or interpretive signage you need. We have also written content for magazines, activity books, education manuals, teacher manuals and websites.